Advice and answers from the team

• Loyalty group: Loyal Customers
• Top 10th Percentile Customers by Total sales
• Top 25th Percentile Customers by Total sales
• Loyalty group: At Risk Customers
• Signups
• Loyalty group: Best Customers
• Loyalty group: Promising Customers
• Loyalty group: Defecting Customers
• Active Subscribers
• Loyalty group: Dormant Customers

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• How often is my data updated?
• Is By the numbers Free?
• Reporting Methodology

• Retention by cohort
• Cohort repurchase rate
• Customer loyalty
• Sales Report
• Lost customers report
• Klaviyo Integration
• Selecting date ranges
• Using advanced filters
• Fulfillment statuses
• First-time vs Returning Customer Sales

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